The world’s biggest heavy music touring festival, the ROCKSTAR ENERGY DRINK MAYHEM FESTIVAL, is celebrating its 7th year, and as in year’s past, the festival is partnering with charity program Metal of Honor. This year, Metal of Honor is proud to welcome back its partnership with iHome Audio, as well as welcome Second Stage sponsor […]
Rockstar Energy Drink Mayhem Festival Honors Active Military and Veterans with Metal of Honor Charity Program
Backpack Trends Reflect Key Subcultures from Electronica to Americana—Photo Report of Youth Culture’s Favorite Accessory
Backpacks create a staple accessory category for youth culture fashion brands but not only as an addition to what may be offered in a fashion collection, but also as a reflection as to where the market’s headed next. In this story, we take a visual look at what’s new in backpacks from a variety of […]
Fashion Trade Shows Reveal Dichotomy Between Nostalgia Americana and Camo Classics to Beach Boys Infused Kaleidoscope Colors, and In-Between Californication
Vegas fashion trade shows are currently in full swing as the world’s top fashionistas, buyers, exhibitors, media, and celebs have come to America’s biggest shows of the year from February 12-15, 2012 to check out the latest from MAGIC, Project, Workroom, (capsule), S.L.A.T.E., Street, Pool, and others. From our perspective of youth culture trends, we […]
Latest Irony in Fashion: Warriors of Radness Military WOR Look; Acne’s Souvenir Sweatshirts Mixing Iconic City Images
Fashion often takes itself way too seriously, so it’s refreshing when brands switch the dial to funny.
Extreme Americana -Haute Military, Eclectic Camo, Great Outdoors-Inspirations, and Japanese Re-Interpretations Outline a Growing New Subculture
One of several specific trends emerging from the fashion trade shows last week include a new, more extreme take on Americana fashion providing a unique angle within heritage.
Elmer Ave. Gives Us Punk-Military Chic with Steampunk Vests and Sky-High Doc Martens
Nothing like a secret fashion show where the location is revealed the day-of%u2026and it happens to be right in your %u2018hood.
Elmer Ave.’s”A Night of Tragic Emotions” Fashion Show Reveals How the Brand Stays One Step Ahead with High-end, Deconstructed Menswear with a Rock %u2018n Roll Edge
The Elmer Ave. fashion show during Mercedes-Benz Fashion Week at Smashbox Studios was one of the most highly anticipated shows of LA Fashion Week, particularly by those of us interested in what’s coming next from street and music-inspired apparel. The 4 owners, Collin Pulsipher, Jonny Day, Ward Robinson, and Sean Murphy have been at the cutting-edge of creating high-end menswear with a rocker aesthetics since 2002, and very much like the owners themselves, each collection has inspired a fair amount of wannabes trying to achieve the “Elmer Ave.” style that is uniquely it’s own.