Tag: Sponsorship

World Championships of Snowboarding in Yabuli, China to Offer $500,000 in Prize Money, Plus the Latest from Ticket to Ride

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TTR and the WSF will host the World Championships of Snowboarding in Slopestyle, Big Air and Halfpipe. Backing up the success of the Oslo World Champs, China is out to prove to the world just what a future they have in their new market of snowboarding especially now that they have the Winter Olympics in […]

Largest Women’s Surf Event and Festival Comes to a Close at the Paul Mitchell Supergirl Pro with Tatiana Weston-Webb Winning Out of Field of 108 Surfers

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The Paul Mitchell Supergirl Pro Women’s QS6000 cape was dawned by a new champion Sunday afternoon as Tatiana Weston-Webb (HAW) battled through victory-at-sea conditions to earn a win over Courtney Conlogue (USA) and is now the Qualification Series (QS) points leader. Weston-Webb joins an elite group of women, including Conlogue, who have won this event […]

Ticket To Ride Pro Snowboarding and World Snowboard Federation Assemble, Create Plans for Yabuli, China, Oslo X Games, and New President

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At their General Assemblies in Vienna on May 29-30, 2015, the World Snowboard Federation and TTR Pro Snowboarding made important decisions to further foster the development of competitive snowboarding. In a move to close ranks the ownership of TTR and the World Snowboard Tour will develop from events-only to include nations and riders. Representatives of […]

Olympic Commission Brings on More Women, Greater Geographic Representation, Forms Olympic Channel Commission

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The International Olympic Committee (IOC) announced this past weekend sweeping changes to the IOC Commissions which will hopefully impact the Olympics in a positive way in the future. President Thomas Bach announced the changes that are a direct result of the reforms stemming from implementation of Olympic Agenda 2020 and the Olympic Movement. First, President […]

World Surf League Announces Jeep Sponsorship as Global Automotive Partner, Plus Surf Tour Schedule for 2015

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Jeep’s now on board as the official global automotive partner for the World Surf League (WSL). Announced Tuesday, Cinco de Mayo, 2015, the Jeep brand and the World Surf League (WSL) said it was a first-of-its-kind partnership that will make the Jeep Brand the official and exclusive global automotive partner of the WSL and the […]

Olympics Calls for Sport to be Included in UN Sustainability Development Goals; Plus, Offers Young Athletes Continued Education through Online Courses

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International Olympic Committee (IOC) President Thomas Bach announced last week that the time has come for sport to play a greater role as a force for positive change around the world during a speech at the UN headquarters in New York. His remarks were met with broad support from UN Secretary-General Ban Ki-moon and President […]

21st Annual Vans Warped Tour Presented by Journey’s Hosted Kick-off, Previewing What to Expect for Summer 2015 Including 70 Artists, Plus Warped Comedy, Continued Efforts Towards Sustainability

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On April 7, 2015, at the downtown Los Angeles Club Nokia, America’s longest running music tour, the Vans Warped Tour presented by Journey’s, hosted its annual sponsorship summit followed by a kick-off party featuring the diversity of what to expect from this summer’s line-up. Amazing performances were showcased by Bebe Rexha, As It Is, Candy […]

Quiksilver’s Changing of the Guard: Pierre Agnes CEO, Bob McKnight Chairman, Andy Mooney Is Out

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Quiksilver, once the kingpin of surfing brands, is still on a long path to recovery and has recently announced new changes to its Board and staff, namely that Andy Mooney is no longer with the company and Pierre Agnes is now the new CEO. Quiksilver has been undergoing significant changes in the past few years, […]

H&M Loves Coachella, Announces Q1 Sales Up 15%, Will Launch H&M Conscious Exclusive in 200 Stores and Online

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H&M will once again be returning to Coachella, not only as a sponsor, but even more so with the actual collections they’re pumping out right now for the upcoming summer festival season which starts, of course, with Coachella, April 10-12, and again 17-19, 2015. ‘70’s inspired apparel, loose-fit tops, cut-offs, dresses, sun hats, and a […]

Olympics Starts Hiring for New Olympic Channel, Initiates Sustainability as Part of Future City Selection Process

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The International Olympic Committee Executive Board has moved forward with several initiatives approved from the Olympic Agenda 2020 which was agreed upon during a meeting eight weeks ago in Monaco. First, for the bidding process of host cities, the new Invitation Phase for the 2024 Games is in place which gives interested cities the chance […]