Category: Events

World Surf League Talks about Over-The-Top Entertainment and Samsung Electronics Virtual Reality Surfing Changing the Future of the Sport and Connecting with Greater Demographics

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Appearing on a panel discussion at the NeuLion Sports Media & Technology Conference held yesterday, October 27, 2015, World Surf League CEO Paul Speaker discussed the many ways that “Over-The-Top” entertainment is changing the sports media distribution model and how surfing is perfectly positioned to benefit from these developments. The World Surf League (WSL) – […]

H&M’s Collaboration with Balmain Showcases the Success of Hi-Low Masstige Fashion Trends and Why They Work

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H&M’s new collaboration with Balmain started off with a bang in New York City on Tuesday, October 20, 2015, as the night brought together fashion industry heavyweights, music icons, and pop culture leaders. A dance crew hyped the crowd for a runway show featuring some of the hottest models in the industry right now. “Tonight […]

FYF Fest x Global Inheritance, Featuring The Oasis, Illustrates How Getting Educated on Recycled Water Can Be Fun and Important at a Music Fest—Especially In California

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The Oasis Water Challenge is one of the most original and educationally fun on-site festival sustainability programs we’ve seen in awhile. At the FYF festival in Los Angeles, along with Global Inheritance, they called upon attendees to do something 99% of them had never done: taste the difference between recycled wastewater, desalinated ocean water, LA […]

World Snowboard Tour Announces Their Season Calendar Ranging from LAAX Open with $500,000 Purse, to X Games, and World Championships in China

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The World Snowboard Tour has released their season’s calendar today, October 21, 2015, with a range of events, ending up with the World Snowboard Championships in Yabuli, China, March 16, 2016.  Included this year in the WST Elite Calendar will be Big Air at the GRAND PRIX DE RUSSIE and Slopestyle at the GRADVALIRA TOTAL […]

Biggest Snowboard Lesson in the World: Snow Sports Industries and U.S. Resorts Lining-Up to Set and Break Guinness Book of World Records

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More than 120 U.S. ski/snowboard venues have registered to host a Guinness Book of World Records event in pursuit of four separate records. The event takes place at 10 a.m. (local time zones) on Friday January 8, 2016 and is the “unofficial” kick-off for the snow sports industry’s Learn to Ski and Snowboard Month (January). […]

X Games Announce Band Line-up for Winter X 2016 Including deadmau5, DJ SNAKE, KYGO, Nas, Run The Jewels, and Twenty One Pilots

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X Games Aspen 2016 continues to move in the direction of becoming a more all-round festival experience. Last week they announced their music ticket sales and events to take place at Buttermilk Mountain, January 28-31, 2016. After four successful concerts at the base of Buttermilk Mountain in 2015, X Games in 2016 will increase the […]

First-ever Women’s Street League Skateboarding Nike SB Super Crown World Championships Takes Place, Leticia Bufoni Wins $30,000, Raises Profile of Women in Skateboarding

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Thanks to the hard work of the Action Sports Alliance, a non-profit that empowers young women in action sports, and the newly formed Women’s Skateboarding Alliance, the first-ever Street League Skateboarding Women’s SLS Nike SB Super Crown World Championship took place in Chicago, IL, last week. It was a huge step in the right direction […]

New Fall Youth Culture Study Reveals Most Effective Advertising and Sponsorship Patterns, Social Networking, Digital Entertainment, Plus Revealing Trends in Action Sports, Music, Beverages, Food, and Automotive

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Label Networks is pleased to announce the release of their 15th Annual Fall Youth Culture Study 2015! Here’s more: September 15, 2015, Los Angeles, CA–Fresh research and analysis released today from Label Networks’ 15th Fall Youth Culture Study 2015 reveals new shifts in what youth markets think is effective advertising and sponsorship patterns that are […]

Olympics Works with UN’s Sustainable Development Goals and Calls for Sports as Integral Part of the Plan for Global Youth Culture

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During this past weekend’s United Nations meetings on global sustainability, International Olympic Committee (IOC) President Thomas Bach praised the inclusion of sport in the post-2015 Sustainable Development Goals (SDGs), calling it a historic moment that recognizes the important role that sport plays in promoting healthy lifestyles, education, peace and social inclusion. “Sport is natural partner […]

Boarding for Breast Cancer Launches Chasing Sunshine, a Documentary Following Pro Snowboarder Megan Pischke and Her Journey with Breast Cancer

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In honor of upcoming Breast Cancer Awareness Month in October, Boarding for Breast Cancer (B4BC) is proud to continue its commitment to the survivor community with the launch of the digital release of the powerful and inspiring B4BC documentary film, Chasing Sunshine, made possible by The North Face. Chasing Sunshine follows professional snowboarder Megan Pischke […]