Tag: Olympics

Skateboarding and Surfing Now One Step Away from Being in the 2020 Tokyo Olympic Games

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Big news coming from the International Olympic Committee (IOC) last week as the Board announced that the proposal to add the package of five new sports to the program of the Olympic Games Tokyo 2020 was officially up for one more vote. If approved at the 129th IOC Session in Rio de Janeiro in August, […]

Olympic Committee Marks 60 Percent Increase in Women Members–Part of Future Roadmap for Olympic Movement

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The International Olympic Committee (IOC) announced that they have a 60% increase in women members in less than three years. Women now make up over one-third of IOC Commission Members, which is another step in the implementation of the Olympic Agenda 2020 reforms. IOC President Thomas Bach announced additional changes to the IOC Commissions for 2016 […]

State of the World Calls for Olympics to Create “Team of Refugee Olympic Athletes (ROA) for Upcoming Games in Rio 2016

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The International Olympic Committee (IOC) has added another team to the roster of 206 National Olympic Committees, this time it’s for young athletes caught in the middle of living their lives as refugees due to displacement and conflict in their countries. Called the Refugee Olympic Athletes (ROA), 43 athletes have been identified so far and […]

Will Los Angeles Get the Olympic Bid Again in 2024? Or Paris?

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While there are two other cities in the bidding war for the Olympics in 2024 other than Los Angeles and Paris, they both are leading candidates in the race of 4 cities for the bid, including Rome and Budapest. On February 17, 2016, the International Olympic Committee (IOC) received the four Candidature Files from Los […]

Olympics Continue to Try and Capture Youth Culture, this Time with #iLoveYOG Winter Youth Olympic Games Campaign

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The International Olympic Committee (IOC) continues to try and make its mark as a relevant entity for today’s global youth culture marketplace by engaging more in social media. Last week, the IOC  announced its latest social media campaign asking athletes to share their love of sport and get active with the #iLoveYOG hashtag as they […]

Olympics Works with UN’s Sustainable Development Goals and Calls for Sports as Integral Part of the Plan for Global Youth Culture

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During this past weekend’s United Nations meetings on global sustainability, International Olympic Committee (IOC) President Thomas Bach praised the inclusion of sport in the post-2015 Sustainable Development Goals (SDGs), calling it a historic moment that recognizes the important role that sport plays in promoting healthy lifestyles, education, peace and social inclusion. “Sport is natural partner […]

International Olympic Committee Announces $2 Million Dollar Fund to Aid Refugees, Using Sports to Help Young People in Need

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The refugee crisis across Europe, Africa, and the Middle East is forcing organizations and businesses to do things differently based on humanitarian needs. The International Olympic Committee (IOC) has stepped in during times of crisis before with various programs to help those in need. Last week, the IOC today announced a $2 million dollar fund […]

Youth Olympic Games in Buenos Aires 2018 Features BMX, Beach Volleyball, More, Plus Huge Emphasis On Engaging Youth Culture Via Social Media…Finally

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The International Olympic Committee (IOC) continues to be behind the times, but at least they are bringing some things up to speed via the Youth Olympic Games and particular the Games in 2018 in Buenos Aires, Argentina. Following the International Olympic Committee (IOC) Board’s approval last month of the sports program, which has put an […]

San Francisco Unanimously Passes Nation’s First Soda Warning Label, Advertising Moratorium, and What this Means for Coca-Cola

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On June 9, 2015, the California Center for Public Health Advocacy was able to push through in San Francisco the nation’s first Soda Warning Label and advertising moratorium on surgary soft drinks. “By requiring a health warning on all sugary drink advertising and restricting marketing of the same on public property, San Francisco has become […]

Olympic Commission Brings on More Women, Greater Geographic Representation, Forms Olympic Channel Commission

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The International Olympic Committee (IOC) announced this past weekend sweeping changes to the IOC Commissions which will hopefully impact the Olympics in a positive way in the future. President Thomas Bach announced the changes that are a direct result of the reforms stemming from implementation of Olympic Agenda 2020 and the Olympic Movement. First, President […]