Category: Marketing/Advertising

It’s Not Dead Festival Featuring 35 of Punk and Ska’s Biggest Bands Including Bad Religion, Pennywise, Descendents, NOFX, Plus Top Skaters, BMX, Art Exhibition, Co-Produced by Warped Tour Founder Kevin Lyman Slated for October

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Punk rockers, skaters, and artists now have another festival to celebrate: It’s Not Dead Festival has been announced which will feature 35 bands on three stages including The Vandals, 7 Seconds, Bouncing Souls, Bad Religion, Pennywise, Descendents, Anti-Flag, Fishbone, H20, Goldfinger, Reel Big Fish, Less Than Jake, and others. It’s Not Dead takes place at […]

H&M Rocks It Again with Group Sales Up 23%, Profit Up 18%, 8 New Online Markets, and Launch of H&M Beauty in July

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H&M’s latest sales report has come out for the first half of the year, with amazing results. According to Karl-Johan Persson, CEO, “The strong sales development has continued for all our brands with a sales increase in SEK of 23 percent excluding VAT during the first half-year. Including VAT, this means that sales in the […]

Pharrell Williams X Al Gore, Live Earth–Road to Paris on June 18, 2015

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At the World Economic Forum in Davos in January, 2015, former U.S. Vice President Al Gore, Williams and producer Kevin Wall said they are putting together a music event, dubbed Live Earth — Road to Paris, to build support for protecting the climate. The Live Earth locations include China, Sydney, Cape Town, Rio de Janeiro, […]

Fashion Positive Hosts Salon Series—Here’s the Latest from Julie Gilhart and Lewis Perkins with Bionic Yarn about the Future of Sustainable Fashion

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Fashion Positive was launched last November as a response of more fashion designers and industry professionals seeking new ways to make fashion sustainable. It was an initiated and created by Cradle to Cradle Products Institution to figure out regenerative systems in the supply chain and design. Last week, they announced their first salon series in […]

Go Skateboarding Day June 21 Brings Out New Ideas for Uniting the World—Here’s the DC Plan

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World Skateboarding Day often energizes brands and skaters with excellent new ideas for bringing out the stoke of board sports through new ways of connection across the globe. Specifically, we wanted to point out what DC plans to do for Go Skateboarding Day in June 21, 2015. They are planning a Global Skate Jam! which […]

Bright Tradeshow in Berlin to Move Locations, Adds Brands Like DC, Nikita, Levis to Its Streetwear Roster

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Bright fashion trade show in Berlin has become one of the leading destinations for streetwear and action sports-inspired fashion, footwear, and accessories. Last week they announced a new location for their upcoming show, July 8-10, 2015, which is the same time as other shows such as Bread & Butter Berlin and SEEK, that will put […]

Quiksilver Q2 Fiscal Results Are Down, 2015 Forecasts Adjusted

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Quiksilver released their second quarter financial results which were way off from being a good sign of reversal. CEO Pierre Agnes says they have to back-peddle from previous predictions. “Currency exchange fluctuations are a major headwind this year, with a negative impact of roughly thirty million dollars to the initial EBITDA guidance for fiscal 2015. […]

San Francisco Unanimously Passes Nation’s First Soda Warning Label, Advertising Moratorium, and What this Means for Coca-Cola

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On June 9, 2015, the California Center for Public Health Advocacy was able to push through in San Francisco the nation’s first Soda Warning Label and advertising moratorium on surgary soft drinks. “By requiring a health warning on all sugary drink advertising and restricting marketing of the same on public property, San Francisco has become […]

Camp Woodward Spreads the Love of Action Sports By Partnering with All Inclusive Collection to Open 2 New Camps in Mexico and Dominican Republic

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Camp Woodward is highly regarded as one of the best places for young people to go to camp and learn action sports and lifestyle skills such as digital media. This week, they’ve announced a partnership with All Inclusive Collection to debut 2 new camps in 2016 at Hard Rock Riviera Maya and Hard Rock Hotel […]

Bread & Butter Trade Show Announces New Investor, Zalando, the Berlin-Based Online Platform for Fashion

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Bread & Butter has made an announcement today, June 8, 2015, regarding a new investor for the trade show, Zalando. Zalando is the Berlin-based online platform for fashion. With the help of Zalando, insolvency proceedings should be closed by 1st October 2015. The BBB team and concept and Zalando are a very good match, and […]